Address: 1st Floor, JamFactory Building, 19 Morphett Street, Adelaide
Postal Address: PO Box 8067, Station Arcade SA 5000
Tel: (08) 8410 1822 Fax: (08) 8231 0004 Email: craftsouth@craftsouth.org.au
INFORM is Craftsouth's professional development program of workshops, industry talks, information sessions and networking events, providing artists with the knowledge, skills and contacts necessary to establish and maintain a successful arts business practice.


INFORM events

March 2010

Adelaide Fringe INFORM Program

Image Counts: documenting artworks and digital image management
Presenter: Don Brice, photographer
Date: Tuesday, 9 March 2010
Time: 5.45pm for a 6pm start
Cost: Free
Presented by Don Brice, a photographer with more than 20 years experience in the field, this session will focus on the professional documentation of artworks (both 2D and 3D) and maintaining a digital image archive (including how to store, label and resize correctly).
RSVP Essential:
email or telephone (08) 8410 1822

HOW TO BE A PART OF INFORM

All INFORM Events (unless indicated otherwise):
Entry Fee: Craftsouth members free, non-members $3 inc GST.
(Light refreshments provided)
Where: Craftsouth Office: 1st Floor JamFactory Building, Lion Arts Centre, 19 Morphett Street, Adelaide.

LIMITED SEATING—RSVP ESSENTIAL!
NO ADMITTANCE TO INFORM SESSIONS AFTER THE TIME INDICATED. The building's entrance is locked after this time.
Further information: email Niki Vouis, Membership Services & Projects Manager, Craftsouth
Tel: (08) 8410 1822
Fax: (08) 8231 0004


Recent INFORM Events

Websites for Artists
Presenters: Melanie Flynn, manager,
Artsphere website services for artists); Anne Robertson, Craftsouth executive director; and Barbara Coddington, Craftsouth communications manager.
Date: Monday, 1 March 2010
A presentation demystifying the myriad ways to present work on the web and covering ways to build or commission a website that works, according to not only the needs of a creative practitioner but also to their technical abilities.

Public presentation for artists
Facilitator: Jane Andrew, specialist in creative enterprise, policy, strategy and development
Date: Thursday, 25 February 2010
This workshop helped artists overcome the fear factor in public speaking through planning what to say and how to say it, in any context—from the ‘elevator pitch’ to formal presentation.

Arts SA 2010 funding information evening
Presenter: Arts SA
Date: 15 February 2010
Information about Arts SA’s program of assistance for 2010 and receive general advice on making an application.

Show, sell, grow: how to make design markets work for you
Presenters: Jane Barwick (In-sync Design) and Rebekah Cichero (One Small Room and Sprout Design)
Date: 8 February 2010
Get an insider's perspective on the benefits of design markets from these two experienced practitioners and founders of Bowerbird Bazaar, Adelaide's Design Market. You'll learn about the market as a means of selling your work and also how to expand your customer base and promote your practice.

Public Artist Talk: Matthew Harding
Date: Monday, 7 December 2009
Following his November 2009 residency at the JamFactory Furniture Design Studio, Melbourne-based public artist and designer Matthew Harding discussed the ‘tos and fros’ and risk-taking of developing public art, as well as the sense of accomplishment once a public art commission is complete. His training in the visual arts, construction industries and various craft traditions has led him to use materials ranging from cutting-edge technologies to wood, stone and bronze in the production of objects such as delicate fine art pieces, prototype designs for production or large-scale public sculpture.

Introduction to Marketing for Artists
Date: Monday, 14 September 2009
Presenters: Anne Robertson, Craftsouth executive director, and Edwin Relf, 30 years in arts management including Neil Ward Publicity, Don Dunstan Foundation, and Craftsouth. This session introduced marketing for craft, design and visual art practitioners. Anne Robertson discussed the client database, explaining how creating and using one can assist you to reach new markets. Edwin Relf provided an overview of marketing basics, looking at the fundamental dynamic at the root of the business transaction: the dance of seller and buyer.

Artist presentation by Gabriella Bisetto
Date: Tuesday, 14 July 2009
Gabriella Bisetto is an independent glass artist and the head of the Ceramics and Glass department at the School of Art, Architecture and Design, University of South Australia. Gabriella discussed her recent Australia Council residency at the Rome Studio, Italy as well as the development of work for her exhibition “Not Absolute”, opened Friday, 24 July 2009 at the Flinders University City Gallery.

Best Foot Forward 2: How to successfully address a public art design brief
Date: May–July 2009
Best Foot Forward 2 was a free four-part public art workshop enabling participants to increase their knowledge and skills in preparing and presenting a professional response to a public art concept design brief. Facilitated by experienced educators and public art practitioners, Marijana Tadic and Martin Corbin, the program used public art project briefs and assessment processes to address definitions, project brief analysis, conceptual development and presentation skills, and to guide participants in preparing and presenting their own responses, individually and in teams.
Monday 11 May 2009: Workshop 1—Introduction, terminology, expectations, analysis of the brief.
Monday 1 June 2009: Tutorial 1—Concept development; model making; individual & group feedback.
Monday 15 June 2009: Tutorial 2—Presentation and interview skills; individual & group feedback.
Monday 6 July 2009: Workshop 2—Presentations to a selection panel of invited industry experts.

Basic Tax and Easy Financial Management For Artists
Date: Monday 6 April 2009
Understand your tax basics and how to organise your paper work before you visit the accountant. Recognise what you can claim for and how to claim it. Session hand outs: Australian Tax Office Small Business Guides, including Record Keeping, Deductions, GST and Tax Basics.
Facilitator: Edwin Relf, Finance Officer Craftsouth, as well as Neil Ward Publicity, Don Dunstan Foundation and elsewhere; 30 years in Arts Management (including 2 years as Dean’s Assistant, Chisholm School of Art & Design).

Writing an Artist Statement
Date: Monday, 2 March 2009
The importance of an impressive and effective artist statement (or professional practice statement) can never be underestimated. Gain tips on how to write a clear statement that promotes your ideas and work succinctly from one of South Australia’s most respected visual arts writers.
Workshop Format: Prepare your artist statement and forward it to Craftsouth by Monday 23 February 2009. Wendy will review your statement return it to the workshop group with feedback and tips for improvement. This will be a unique and valuable opportunity to discuss and learn more about the artist statement in a small group environment.
Facilitator: Wendy Walker, Visual Arts Writer and Critic


Arts SA Independent Artists Grant Program
Date: Monday, 23 February 2009
Arts SA will advise artists about the 2009 arts funding program for independent craft, design and visual art practitioners. This is an opportunity for artists to learn more about the program of assistance on offer for 2009 and also receive general advice on making an application.
Presenter: Sandra Naulty, Arts SA


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